Promotion of tourism and common tourism interests in Switzerland, in particular the promotion of performance partners and their tourist/non-tourist products; development and sale of tourist and non-tourist products, bundling and coordination of tourist products in cooperation with performance providers; communication and public relations internally and externally; offering services to performance providers, respectively taking over marketing tasks for these in an agency relationship; organization and coordination of events and courses; development of a brand strategy for tourist brands; strengthening and maintenance of the 'H-und' brand and its partners. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, as well as acquire, hold and sell real estate.