The company's purpose is to conceive, design, create, advise, implement and produce advertising measures (visual communication, print media, web design, creation of corporate design, advertising and art photography, illustration, advertising text, journalism, art, realization of events, trade fairs and events). Communication network for creatives, free galleries/exhibitors. Rental of office space/studio/photo studio. Trade in goods of all kinds, in particular from the graphic industry (including advertising articles). Sale of services and goods to support advertising measures. Publication of own media and magazines in print and electronic form, as well as creation of sales and distribution concepts, direct mail campaigns and marketing plans. Takeover of magazine advertisement management, as well as purchase, sale and management of licenses and copyrights of all kinds. Creation and sale of magazines (in particular the regional magazine "MIS MAGAZIN" and other publishing products), creation of company reports, brokerage of advertising space/advertisements (advertising acquisition) and everything related to the publishing industry. The company can establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, acquire and sell real estate, and enter into all transactions and contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it.