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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint745,937 companies indexed · Last updated: today
DirectoryRetail & CommerceAutomotive & Vehicle TradeZugHarley-Davidson Switzerland GmbH
Harley-Davidson Switzerland GmbH Logo
Verified· 2 sourcesTrust Score
Summary

About the company

The core activity of Harley-Davidson includes the development, manufacture and distribution of motorcycles, motorcycle accessories, clothing and accessories. This also includes services such as motorcycle rental, training and tours. The online store offers a wide range of products and services, including motorcycles, parts, accessories, clothing and gifts.

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Offering

Products & services

Industry:Automotive & Vehicle Trade
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Harley-Davidson Switzerland GmbH

✓ Offered10
Motorcycles
New motorcycles, used motorcycles, electric motorcycles, Grand American Touring, Cruiser, Trike, Adventure Touring and Sport models.
Motorcycle parts and accessories
Parts and accessories for motorcycles, including audio and electronics, bags and luggage, brakes and suspension, lighting, seats, windshields, maintenance and Screamin’ Eagle Performance.
Motorcycle clothing and accessories
Men’s and women’s clothing, motorcycle clothing, helmets, jackets, gloves, shoes, bags, glasses, backpacks and other accessories.
Motorcycle financing
Financing solutions for new and used motorcycles, including HARLEY | LEASE™, HARLEY | OWN™ and HARLEY | LOAN™ as well as finance calculators.
Motorcycle maintenance and service contracts
Contract service through H-D Authorised Service dealers, service plans, owner’s manuals, software updates, recall information and original parts.
Motorcycle insurance
Insurance services with HARLEY | CUSTOM COVER™, online premium calculation, special conditions, replacement vehicle, accessory coverage and eco bonus.
Extended warranty
HARLEY | EXTENDED WARRANTY™ as a warranty extension and warranty for pre-owned motorcycles, at least 12 months, for nearly all components.
Motorcycle training
Courses and support to learn how to ride a motorcycle, riding skills, tips, the right riding position, starting, shifting, stopping and cornering.
Motorcycle rental
Motorcycle rental via Harley-Davidson Authorized Rentals and EagleRider Rentals and Tours for holidays, test rides or a replacement vehicle.
Test ride
Test rides via the dealer or the test rides portal for Harley-Davidson motorcycles.
Trust & reputation

ranQ Trust Score of Harley-Davidson Switzerland GmbH: 4.1 out of 5.0

Trust Score4.1/ 5.0

High

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Data basis 54% · As of October 2026

Without public customer reviews the score stays capped.

Harley-Davidson Switzerland GmbH has no value in the Reputation area of the ranQ Trust Score because no data is available. The area carries 42% of the weighting and drops out of the calculation for this profile; it does not lower the score, only the reported data basis.
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CriterionValueWeight
  • Review quality: No data point — the criterion is taken out of the weighting and does not lower the score.—24%
  • Review volume: No data point — the criterion is taken out of the weighting and does not lower the score.—10%
  • Review recency: No data point — the criterion is taken out of the weighting and does not lower the score.—8%
Harley-Davidson Switzerland GmbH scores 89.7 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
x
CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.100.012%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.82.07%
Harley-Davidson Switzerland GmbH scores 83.3 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
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CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).83.322%
Harley-Davidson Switzerland GmbH scores 100.0 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
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CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.100.04%
  • Media authority: No data point — the criterion is taken out of the weighting and does not lower the score.—4%
Qualifications+0.00

Harley-Davidson Switzerland GmbH reaches a ranQ Trust Score of 4.1 out of 5.0 — rated «High». No public customer reviews are available for this provider; the rating is based on the remaining criteria. The data basis is 54%, so the score is backed by part of the criteria. As of October 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

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Location

Industriestrasse 47
6300 Zug

At a glance

Legal form
Limited Liability Company
UID
CHE-110.085.211
Founded
2003 · 23 years
Last commercial register change
August 20, 2026
Employees
21 to 50
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.88.06%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.70.03%
    • Full methodology

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