The foundation aims to collect, preserve, cultivate, process and further develop the unique cultural heritage of Johanna Spyri's Heidi story in its Swiss and international significance, namely: collecting, preserving, archiving and documenting materials of the Heidi story about its creation and dissemination, researching the Heidi story in all its literary, cultural and socio-political dimensions, presenting the Heidi story in its various forms of significance in Switzerland and around the world, and conveying the Heidi story in Switzerland and abroad. The foundation is active domestically and internationally and can use branches. The foundation is non-profit. It does not pursue any commercial or self-help purposes and does not strive for profit.