The company's purpose is to produce and perform concerts and music performances. This includes activities as a singer-songwriter and music producer, creator of song lyrics and music, designed, constructed and produced to create musical pieces. Other activities include executing brand partnerships, online trading and sales of products and merchandise. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing on its own account or on behalf of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.