The company's purpose is the operation of bars, cafes, fast food outlets, food trucks, restaurants, a home delivery service, a catering service, the sale of take-away food, the organization of private and public receptions, the sale of tobacco, the provision of tactile machines, marketing, creation, consulting, communication, distribution, development, marketing, management, placement, production in the fields of art, culture, high-end jewelry industry, products and services in the luxury industry, jewelry trade, precious and semi-precious stones, works of art, music, as well as the import and export of projects in the aforementioned fields. It may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire, manage or sell real estate, carry out all operations and conclude contracts that are suitable to achieve its purpose or are directly or indirectly related to it.