The company's purpose is to provide consulting services to companies on personnel matters; to provide consulting, coaching, management and project services as well as personnel and corporate consulting, specifically the recruitment of specialists and executives, career counseling and planning, outplacement and personnel training; personnel marketing, specifically the conception, design and placement of job advertisements as well as corporate and personnel media, management and administration of a media, printing and publishing business; establishment, participation and acquisition of branches, acquisition of other companies, acquisition, management, development, sale or participation in real estate, acquisition, use and sale of licenses and patents, and in general, to conduct all business that promotes the economic development of the company.