The company's purpose is to operate a beauty studio with all related services in the beauty industry, as well as to trade in goods of all kinds. Furthermore, the company's purpose is to trade in luxury goods, in particular watches and jewelry, as well as personal shopping and all related services. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.