The company's purpose is to create, develop and manage hotels, restaurants and all related operations. The company may engage in any financial, commercial or industrial activity, whether movable or immovable, directly or indirectly related to its purpose, establish branches or subsidiaries in Switzerland and abroad, participate in any enterprise having a direct or indirect relationship with its purpose, grant loans or guarantees to shareholders or third parties, if it serves its interests. It may participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose, or merge with such companies, acquire or sell real estate, carry out all operations and conclude all contracts intended to develop and expand its purpose or related thereto directly or indirectly.