The company's purpose is the acquisition, management, and transaction of real estate (in Switzerland or abroad), for its own account or for third parties, including leasing and enhancement, with the exception of operations prohibited by the LFAIE; the management of companies and consulting in management, including financial, strategic, and operational optimization and delegated or mandatary administration; integrated administrative services, such as accounting, tax, and secretarial management and the outsourcing of back-office processes; the provision of services in the field of billing and financial management, including the issuance of invoices, collection, and cash management; professional training and coaching, including training in management, productivity, or business tools and coaching for entrepreneurs and managers; the organization of private, professional, or public events, including the sale of beverages (alcoholic or non-alcoholic) and food and logistical management, space rental, and entertainment. The company may: engage in any commercial, financial, industrial, real estate, or movable property activity, directly or indirectly related to its purpose, with the exception of operations prohibited by the LFAIE; create branches or subsidiaries in Switzerland and abroad; participate in any enterprises having a direct or indirect relationship with its purpose; grant loans or guarantees to partners, to its subsidiaries or branches or to third parties, if this promotes its interests.