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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint745,888 companies indexed · Last updated: today
DirectoryBusiness & Technical ServicesTrade Fair & Event OrganizersZurichIAB Switzerland Services AG
IAB Switzerland Services AG Logo
Verified· 3 sourcesTrust Score
Summary

About the company

IAB Switzerland Services AG represents the digital marketing and advertising industry in Switzerland and is active within IAB Europe. It develops industry standards, offers certifications (e.g. SEO, SEA, programmatic), provides training through the IAB Academy, organises events and working groups, and publishes guidelines and reports.

AI-generated
Offering

Products & services

Industry:Trade Fair & Event Organizers
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3.9/5

IAB Switzerland Services AG

✓ Offered5
Digital marketing training and further education (IAB Academy)
Diploma courses for beginners and advanced learners, topic-focused intensive seminars, compact courses for executive level, as well as tailored in-house seminars in digital marketing.
SEO and SEA certifications
Certifications for agencies in search engine optimization and search engine advertising with requirements for integrity, professionalism, transparency and expertise.
Industry guidelines and standards
Development and publication of guides and standards on online marketing topics, available as downloads free of charge for members and for non-members for a fee.
Specialist conferences and events
Conferences, seminars and trade fairs for the digital marketing industry, including the DEX26 CONFERENCE as well as other IAB events throughout the year.
Job board (DigiJobs)
Job board for job offers in the digital sector; collect, publish and make jobs searchable in the calendar or via RSS, free of charge for members and subject to payment for non-members.
Trust & reputation

ranQ Trust Score of IAB Switzerland Services AG: 3.9 out of 5.0

Trust Score3.9/ 5.0

High

x

Data basis 96% · As of October 2026

IAB Switzerland Services AG scores 49.8 out of 100 points in the Reputation area of the ranQ Trust Score. This area carries 42% of the weighting.
x
CriterionValueWeight
  • Review quality: The average rating across all connected sources, smoothed against the industry mean. So 5.0 stars from three reviews do not outrank 4.7 from three hundred.68.224%
  • Review volume: The number of reviews across all sources. The scale is logarithmic: the first reviews count the most, and the maximum is reached at 50 reviews.17.610%
  • Review recency: The age of the most recent review. Two-year-old reviews deliberately sit in the middle, because that is normal for Swiss SMEs. Only after three years without a new voice does the value drop markedly.35.08%
IAB Switzerland Services AG scores 78.6 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
x
CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.75.012%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.70.07%
IAB Switzerland Services AG scores 85.0 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
x
CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).85.022%
IAB Switzerland Services AG scores 100.0 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
x
CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.100.04%
  • Media authority: No data point — the criterion is taken out of the weighting and does not lower the score.—4%
Qualifications+0.00

IAB Switzerland Services AG reaches a ranQ Trust Score of 3.9 out of 5.0 — rated «High». The rating draws, among other things, on 5.0 out of 5 stars from 1 customer reviews. The data basis is 96%, so the score is backed by part of the criteria. As of October 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

Reviews

Aggregated rating

Aggregated rating
5
of 5

Aggregated from 1 reviews across all connected sources

Sources
GGoogle51
★TrustpilotSoon
PProvenExpertSoon

Further sources are added continuously and factored into the ranQ Rating.

Knowledge

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Comparisons

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Location

Goethestrasse 12
8001 Zurich

At a glance

Legal form
Corporation
UID
CHE-369.614.490
Founded
2019 · 7 years
Last commercial register change
March 26, 2025
Employees
11 to 20
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.
100.0
6%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.70.03%
    • Full methodology

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