The company's purpose is to provide consulting services, including the development and optimization of digital strategies, the design of customer and employee journeys (both physical and digital) centered on the user (Ux design), the conduct of user testing, and consulting for process improvement through the UX approach. The company also offers facilitation services to support businesses in their projects. Additionally, the company aims to create, organize, manage, produce, and plan events, as well as provide any services directly or indirectly related to the event industry. The company may also engage in activities in the catering sector, including the creation, management, or acquisition of restaurants, cafes, fast-food establishments, or culinary concepts. It can provide catering services on-site, takeaway, or at events, as well as participate in projects related to food, local produce, or hospitality. The company's purpose is to provide services and consulting in the fields of design, graphics, visual and digital communication, as well as in the field of brand strategy and marketing, in all their forms. It also aims to acquire, hold, administer, enhance, lease, promote, and alienate real estate properties in Switzerland and abroad, as well as all activities related thereto, including consulting and investments in the real estate sector, in compliance with the rules of the LFAIE. It can carry out all operations related to this activity as well as all operations to promote the company's purpose and interests. It can create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with similar purposes, merge with such companies, and conclude all contracts aimed at developing or achieving its purpose or directly or indirectly related thereto. It can grant or receive loans from or to its partners, as well as to or from all companies of the same group.
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