to update the public's perception of sustainable development and raise awareness of environmental issues in general; to create a World Environment Center, which will contribute to the education and training of children and students in environmental matters, serve as an international platform for promoting the development of new technologies in this field, and use engaging methods to spark enthusiasm and interest; to establish any structure combining entertainment, education, research and/or commerce, capable of welcoming a global audience; to collaborate with national and international organizations active in the environmental field to the fullest extent possible and strive to become a reference point internationally; to organize any public or private event such as conferences, seminars, colloquia or any other activity that serves its cause.