The company's purpose is to: operate a beauty and wellness institute, provide services in the fields of beauty treatments, nutrition, coaching, and training, import and export wellness and clothing products, manufacture beauty products, sell and distribute aesthetic devices, promote and preserve health, and market any products related to its activities. The company may also organize events (trade fairs, fashion shows, and others) and operate a cafeteria within the beauty institute. In Switzerland and abroad, the company may establish branches, participate in other companies, acquire or found companies with similar or identical purposes, conduct financial, commercial, industrial, movable, and immovable transactions, except those prohibited by the LFAIE, and conclude any contracts that promote the company's purpose or are directly or indirectly related to it. The company may grant loans or guarantees to its members or third parties if it serves its interests.