The company's purpose is to operate all types of public establishments, including hotels, restaurants, cafes, bars, food and beverage take-out stands, as well as all convergent activities, including the purchase, sale, import, and export, and marketing of goods necessary for this activity, event organization, and catering services. It may carry out all commercial and financial operations suitable for developing this purpose or directly or indirectly related to it, acquire or sell real estate within the framework of its main purpose, and except for operations prohibited by the LFAIE, create branches in Switzerland or abroad, acquire companies with an identical or similar purpose, and merge with such companies.