The development, design, production, marketing, intermediation and distribution, both wholesale and retail, of sports protections (in particular, helmets and other protective equipment for motorcycling, car racing, skiing, cycling and skating) and not only, sports clothing, accessories and other equipment, both with its own brands and those of third parties. The company may also carry out any other activity related or connected to the previous ones. The company may assume or grant agencies, commissions, representations and mandates, as well as carry out all commercial, financial, movable and immovable operations, in Switzerland or abroad, necessary or useful for the achievement of the company's purpose. The company may also acquire interests and participations in other companies or enterprises of any nature, in Switzerland or abroad, having an analogous, related or connected object to its own, issue guarantees and warranties in general, also real ones, provided they are in the interest of the company.