The company has the following purpose: the creation, manufacture and marketing of cosmetic products, body care, clothing, accessories, decoration and interior design. It may operate beauty centers, aesthetic and spa facilities with the rental and sale of aesthetic equipment. It may engage in all activities directly or indirectly related to its main purpose, in particular in the field of patents, licenses, trademarks or intellectual property rights. The company may carry out, either on its own account or on behalf of third parties, all financial, commercial or industrial, real estate or movable transactions, including general enterprises (except for operations prohibited by the LFAIE), directly or indirectly related to its social purpose, create branches abroad or subsidiaries in Switzerland and abroad, participate in all enterprises having a direct or indirect relationship with its purpose and grant loans or guarantees to associates or third parties, if it serves its interests.