provision of advice and services in the field of marketing, public relations and communications, in particular integrated marketing communication services (integrated marketing campaigns), organization of events and events, research and management of partnerships, development of marketing strategy and campaigns on social networks as well as brand development. Furthermore, it may carry out, either on its own account or on behalf of third parties, all financial, commercial or real estate transactions directly or indirectly related to its social purpose and may be interested, in any form, in all similar companies, in particular by taking a stake in similar companies. The company may also establish branches and subsidiaries in Switzerland and abroad.