The company's purpose is to provide administrative services, in particular accounting, to third parties, artistic performances, production, marketing and exploitation of musical works and photographs, operation of hotels and restaurants, organization and implementation of public or private events and concerts, acquisition, management and sale of participations of all kinds in Switzerland and abroad, as well as purchase, encumbrance, management and sale of real estate in Switzerland and abroad. The company may establish branches and subsidiaries in Switzerland and abroad, carry out financing on its own account or on behalf of third parties, grant guarantees and warranties for subsidiaries and third parties, and in general conduct all business that is directly or indirectly related to its purpose.