The company's purpose is to manufacture, distribute and publish print media, electronic media (online and offline) and all other forms of publication. It can also provide corresponding services and hold events. The company can enter into all transactions, conclude contracts and grant loans that are suitable to promote the purpose of the company or that are directly or indirectly related to it. Furthermore, it can establish branches in Switzerland and abroad and participate in or merge with other companies. The company can acquire, hold and sell real estate.