The company's purpose is: to acquire and coordinate the technical and financial management of its subsidiaries; to provide corporate consulting services in the fields of marketing, advertising, design, creation, management of websites, advertising spaces, CRM and databases, management and administrative management, creation of sales networks also through the establishment of agencies (including franchising) or branches in Switzerland or abroad, personnel training, human resource development, and procedures for obtaining certifications and accreditations of various kinds; consulting activities aimed at evaluating innovative projects, new start-up companies and the creation of new subsidiaries, which can use new know-how or that already acquired by the company, including its start-up, its database to launch new products/services in Italy or abroad; the sale, assistance and maintenance, wholesale and retail, of equipment for business and family use; the creation of commercial networks of sellers for the services and products mentioned above; the creation, realization and organization of meetings, exhibitions, conferences, events and evenings in general, as well as the creation of training schools; leasing and renting of vehicles of any kind. All of this with the express exclusion of activities reserved for protected professional categories. The company may also carry out commercial, industrial and real estate operations instrumental to the better achievement of its purpose, and may also carry out - in a non-prevailing and entirely accessory and instrumental manner and in any case not towards the public - securities and financial transactions.