The purpose of the company is the trade, consulting, production, refinement and adaptation of articles from the textile and clothing industry as well as accessories, jewelry, furniture, food, beverages and goods of all kinds. Furthermore, the company is an idea forge and offers services in the areas of promotions, advertising, events, shop-in-shop concepts and gastronomy. The company can establish branches and subsidiaries at home and abroad, participate in other domestic and foreign companies, acquire, sell or merge with similar or related companies, acquire or sell real estate and enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it. The company can also provide financing for its own account or on behalf of third parties, as well as guarantees and sureties for subsidiaries and third parties.