The company aims to provide services in the fields of social media, media, film and video production, marketing, communication, and content production. It provides consulting, creative, and production services to companies, associations, federations, organizations, public institutions, and private individuals. The company also aims to trade in products in the media, marketing, and sports sectors, as well as to develop and implement sponsorship and partnership concepts, and to provide related consulting and implementation services. The company may establish branches and subsidiaries in Switzerland and abroad and may participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, manage, encumber, and dispose of real estate and intellectual property rights in Switzerland and abroad. It may also provide financing for its own account or for the account of others, as well as issue guarantees and sureties for subsidiaries and third parties.