The company's purpose is the trade of high-end automobiles, as well as recent and new used vehicles, and the sale of accessories and products related to the automotive market. It also carries out activities related to the preparation, repair, and rental of automobiles. Furthermore, the company may carry out all commercial real estate transactions, excluding those prohibited by the LFAIE. It may also grant loans or guarantees to associates or third parties if it serves its interests, as well as carry out any related or complementary activity to its purpose. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or establish companies with an identical or similar purpose, carry out all commercial, financial, movable or other operations, and conclude all contracts that are suitable for developing its purpose or related to it directly or indirectly.