The company aims to create, produce and trade design goods. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for third-party account, as well as provide guarantees and sureties for subsidiaries and third parties. It may conclude cash pooling agreements with group companies. Furthermore, the company is authorized to conduct all business that is suitable to promote the development of the company and the achievement of its purpose.