The company's purpose is to carry out all operations directly or indirectly related to cinematography (production, distribution, exploitation), television and radio broadcasting, music, and video games; the creation, purchase, sale, importation, exportation, adaptation, arrangement, and translation of all intellectual works, especially those intended for the film industry, television, radio broadcasting, music, and video games; the use, exploitation, and defense of these intellectual works, all copyrights, performance rights, and reproduction rights attached thereto, both morally and patrimonially and pecuniarily; the exploitation of works produced or acquired and this in all forms and the production, co-production, distribution, and distribution of all live performances (dramatic art, choreography, musical theater, music singing, literary works, variety shows) as well as the operation of any hall intended to accommodate the public. Furthermore, the company may, inter alia, purchase all business assets falling within the scope of the aforementioned activities. The company may also engage in all development and communication consulting activities, general communication agency activities, advertising consulting, press relations, and public relations, and conduct research, creation, and management of trademarks and patents, carry out studies, consulting, and all management and administration activities, as well as make all kinds of participations. Realization of all operations of any nature, whether legal, economic, financial, civil, and commercial, related to the aforementioned object or to any other similar or related objects likely to promote, directly or indirectly, the purpose pursued by the company, its extension, or its development, as well as real estate transactions, except for operations prohibited by the LFAIE, the creation or acquisition of patents, and conduct or carry out any study trip. The company may, in particular, establish subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad. The company may engage in all commercial, financial, and other activities related to its purpose. The company may carry out the activities mentioned above worldwide.