The company aims to operate a retail business, including brick-and-mortar and online retail, with a focus on handicrafts, design and gift items, foodstuffs, and related products. The company can develop, manufacture, and distribute its own products as well as sell goods from third parties. It can lease sales and exhibition spaces and organize events or workshops. Additionally, it provides services in the areas of graphic and web design as well as IT. The company can establish branches and subsidiaries domestically and abroad and invest in other companies domestically and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, dispose of, and manage real estate domestically and abroad. It can also arrange financing for its own account or for the account of others, as well as provide guarantees and sureties for subsidiaries and third parties.