The company's purpose is to provide consulting, coaching and training services to companies, institutions and individuals in brand and communication matters, teaching activities, trading in goods of all kinds, and providing gastronomic services. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as guarantees and sureties for subsidiaries and third parties.