The company's purpose is the creation, manufacture, import-export and sale, including online, of all types of beauty products, in particular cosmetic soaps and accessories. The company also aims to engage in all activities related to cold saponification and hot pot saponification as well as natural cosmetics and the organization of workshops of all kinds in these fields. Furthermore, the company may carry out any other activity that has a direct or indirect connection with these purposes; it may in particular create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose, or merge with such companies, carry out all operations and conclude all contracts suitable for developing and expanding its purpose or directly or indirectly related to it.