Public relations, event organization, ceremonies, corporate meetings; hospitality activities for tourist use on its own account or on behalf of third parties; commercial and service consulting, trading of movable goods of all kinds, agency and distribution contracts. The company may also acquire participations in other companies in Switzerland and abroad. The company may acquire, manage and sell real estate in Switzerland and abroad. The company has the power to take interests in any form in any company or business with an identical or similar purpose. The company also has the power to achieve its purpose through the creation of new companies or businesses, through contributions, subscriptions or purchases of securities and participations or social rights, through mergers or associations. The company may, on its own account or on behalf of third parties, carry out all financial, commercial, industrial, movable and immovable transactions directly or indirectly connected with the purpose. Furthermore, the company may establish branches in Switzerland and abroad.