All activities related to the editing and publishing of works in the field of comics, literature, and related arts, regardless of the medium; the implementation of related projects as well as financing and fundraising, development, production, purchase, and sale of such activities and their products, as well as, in general, all services, consulting, research, study, development, editing, production, distribution, and marketing of all products and services in these fields. The company may participate in other enterprises and establish branches and subsidiaries, both in Switzerland and abroad. It may acquire, hold, and dispose of real estate and, in general, engage in any activity directly or indirectly related to its purpose.