operation and management of restaurants, cafes, bars, and commercial funds in Switzerland and abroad; organization of all cultural, sporting and social events in Switzerland and abroad; promotion and sale of wines, spirits and local products as well as all services in the field of catering and all convergent activities; the company may carry out all operations related to this activity as well as all operations likely to promote the purpose and interest of the company; it may create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with similar purposes, merge with such companies and conclude all contracts intended to develop or achieve its purpose or related thereto directly or indirectly; it may grant loans to its associates or third parties close to the company