The company's purpose is to operate a hair salon and provide services in the areas of hair care and styling for ladies, gentlemen and children. The range of services includes, in particular, beard care, cosmetic treatments, special treatments for hair and scalp such as trichology, pop-up areas for designers, nail care, massages, spa treatments of all kinds, as well as the sale of accessories, hair products, cosmetics, snacks and beverages. The company can also organize events, training sessions and workshops. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for the account of third parties, as well as provide security for liabilities of affiliated companies.