The company's purpose is: the creation, management and operation of hotels, bakeries, cafes, ice cream parlors, tea rooms, food trucks, confectioneries, restaurants and company canteens, breweries, bars, restaurants and all other similar public establishments; the manufacture, processing, packaging and trade in all forms (purchase, sale, import, export and representation) of food products and their equipment, in particular coffee and tea; all services related to the organization of events and manifestations; the operation of businesses and distribution via online sales sites (e-commerce) and marketplaces on the internet; all services and advice in the aforementioned fields, as well as all related activities. It may also, either for its own account or for the account of third parties, carry out all financial, commercial, movable or immovable operations directly or indirectly related to its corporate purpose and be interested, in all forms, in all similar enterprises, notably by taking participations in similar enterprises. The company may also establish branches and subsidiaries in Switzerland and abroad. It may grant loans to its partners or to third parties, act as guarantor for loans subscribed by its managers or third parties, guarantee these loans by the issuance or pledging of mortgage securities, or by the subscription of any other financial commitment, pledge its assets to guarantee any claim.