The company aims to operate a platform that provides services and products for women in mid-life. This includes organizing and conducting online courses and offline events, as well as producing podcasts and other media formats. The company may also be active in related areas, enter into partnerships, engage in advertising, and conduct all business related to the company's purpose. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business directly or indirectly related to its purpose. The company may acquire, encumber, sell, and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for third-party account, as well as provide guarantees and sureties for subsidiaries and third parties.