The activities of importing, exporting and selling, also at retail, in the sector of wool and other fibers and textile materials, yarns, fabrics, clothing and clothing accessories, including footwear, household items and other products somehow connected to the aforementioned, including cosmetics, perfumes, jewelry and bijoux, gift items and leather goods, watches, glasses, stationery and office supplies, books, magazines and other periodicals (with express exclusion of daily printing), sports articles and luxury items in general, as well as the performance of any other industrial and commercial activity connected thereto. The provision of financial, management, administrative, accounting and legal services and consulting to the companies of the Loro Piana Group and to third parties. In order to pursue the company's purpose, the company may acquire, hold, transfer and manage participations in Swiss and foreign companies of the Loro Piana Group, open offices, branches, subsidiaries, establishments and stores throughout the national territory and abroad; acquire, own, manage, grant the use of and alienate intangible assets such as patents, trademarks and technical and industrial know-how; acquire, own, manage, grant the use of and alienate tangible assets such as machinery, equipment and real estate throughout the national territory and abroad (for real estate in Switzerland and as long as such regulations are in force, only in accordance with the Federal Law on the acquisition of land by foreigners). The company may also carry out all commercial and financial operations deemed useful or connected to the company's purpose. The company may also provide financial assistance to other companies of the Group it belongs to, particularly through loans, pledges and guarantees of any kind.