The company's purpose is to carry out all services, consulting and performances in the fields of communication and media, such as project management, advertising campaign design, event organization, creation, management and promotion of websites, creation and management of social networks, as well as the production of classical or multimedia promotional materials, the publication of newspapers and other media products. The purchase, production and distribution of audiovisual and multimedia productions, as well as the organization and marketing of television programs. Furthermore, the company's purpose is to carry out all general work and services in the construction industry, as well as all consulting and services related to these connected or complementary activities. The company may also engage in any other activity that has a direct or indirect connection with these purposes; it may in particular establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose, or merge with such companies, carry out all operations and conclude all contracts that are suitable for developing and expanding its purpose or are directly or indirectly related to it.