The company's purpose is to operate a hair salon with aesthetic treatments, hand care, foot care, facial treatments, body treatments, as well as the sale and distribution of various products, accessories, equipment, machines, and electrical and electronic appliances, marketing, training, and advertising. The company may carry out, either on its own account or on behalf of third parties, all financial, commercial, industrial, movable or immovable operations, except those prohibited by the LFAIE, directly or indirectly related to its corporate purpose. It may acquire, hold, and dispose of real estate and, in general, engage in any activity directly or indirectly related to its purpose. The company may also grant or request loans to its associates, subsidiaries, or related parties and conduct all commercial, financial, or other transactions that directly or indirectly pursue its purpose. It may notably create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose, or merge with such companies, carry out all operations, and conclude all contracts that are suitable for developing and expanding its purpose or directly or indirectly related to it.