The company's purpose is to operate restaurants, bars and fast-food establishments, as well as to manage and trade in real estate. Additionally, the company engages in import and export, wholesale and retail trade, as well as online trade in goods of all kinds. Furthermore, the company develops and grants franchises and licenses, trades in licenses, and provides services in this area. The company is also active in the granting and sale of intellectual property rights, as well as the granting of usage rights to protected trademarks. For this purpose, the company can also develop, acquire, hold, use and transfer software, patents, trademarks, technical and industrial know-how, participate in industrial and commercial companies, and establish branches or subsidiaries in Switzerland and abroad. The company can enter into all transactions and conclude contracts that are suitable to promote the purpose of the company, or that are directly or indirectly related to it. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for the account of third parties, as well as provide security for the liabilities of affiliated companies.