The trade and production of agricultural and forestry products; food and luxury goods, non-alcoholic and alcoholic beverages; chemical and pharmaceutical products; cosmetics; jewelry, watches and natural and synthetic stones, works of art, furniture, decorative items and household goods; textiles as well as leather and textile goods, toys, sports and sports articles, as well as the provision of related services. Furthermore, the company aims to provide services in the areas of corporate management, business management, insurance and finance; real estate; advertising; registration, management, disposal and deletion of patents and trademarks; education, training, leisure, sports; tourism, tourism research and promotion; transport, travel, accommodation, care and catering for third parties, organization of cultural and sporting events. The company can establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad. The company can acquire, hold, develop and sell properties and real estate.