The company's purpose is: operation of watch, jewelry, and luxury goods stores in Switzerland and abroad; operation of art galleries in Switzerland and abroad; operation of fashion stores in Switzerland and abroad; creation and marketing of artworks, jewelry, and accessories; animation of stores; study and exploration of all markets; organization of exhibitions and events in Switzerland and abroad; provision of consulting services related to the fields of luxury, art, and fashion; ensuring, directly or indirectly, after-sales service for all products; protection, defense, use, and exploitation, directly or indirectly, in all forms, of all intellectual property rights, acquisition, exploitation, concession, and sale of licenses, patents, trademarks, designs, models, copyrights, technical expertise, and other intangible assets; participation in industrial, commercial, financial, or other enterprises, Swiss or foreign.
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