The company's purpose is to provide services in the fields of trade and industry, both in Switzerland and abroad. The company also provides consulting services in the areas of marketing, advertising, and public relations, as well as research and development activities. Furthermore, the company may act as a broker and intermediary, take over office work for third parties, and sublet or make available office space and equipment. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, acquire, manage, and sell real estate, provide financing for its own account or for third parties, enter into guarantees and sureties for subsidiaries and third parties, and enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it.