The purpose of the Company is the development, import, export, trade and retail sale of luxury goods of all kinds, in particular clothing, leather goods, perfumery and cosmetics, footwear and clothing accessories, eyewear, jewelry, costume jewelry, watchmaking, furniture and other similar or related products; the management of the online store and stores in the Swiss territory. The Company may provide services related to the marketing of products, the management or repositioning of brands, in particular in the fashion sector. The Company may carry out any activity aimed at pursuing the social purpose. The Company may open and maintain branches and subsidiaries in Switzerland and abroad, hold participations in other companies in Switzerland and abroad, exercise activities and conclude agreements aimed at promoting the purpose of the Company or that fall directly or indirectly within the corporate areas. The Company may acquire, manage, sell and maintain real estate in Switzerland and abroad. The Company may grant direct or indirect financing to affiliated companies as well as to third parties, and provide guarantees or collateral of any kind in favor of the aforementioned companies. In particular, the Company may grant direct or indirect financing to controlled companies or to the direct or indirect controlling companies of these companies or to the direct or indirect controlled companies of the latter, as well as to third parties, also through the granting of pledges or the transfer by way of trust of the Company's assets, even in cases where these guarantees or collateral are granted without remuneration or compensation.