The purpose of the company is to protect, manage and exploit trademarks, patents and other intangible assets of all kinds in the entertainment industry, as well as to provide services related thereto. The company may grant loans and other direct or indirect financing to its direct and indirect subsidiaries, including its direct and indirect shareholders, as well as to the direct and indirect subsidiaries of these shareholders and third parties, and provide collateral for such obligations, including but not limited to pledges, fiduciary transfers or assignments of the company's assets, or guarantees of any kind, regardless of whether they are paid or not. The aforementioned financing and provision of collateral may be made on market terms, but also without consideration, on preferential terms, without interest, excluding the company's pursuit of profit and assuming cluster risks. The company may establish branches and subsidiaries in Switzerland and abroad. The company is authorized to acquire, encumber, sell and manage real estate in Switzerland and abroad. Furthermore, the company may conduct all business that is suitable to promote the development of the company and achieve its purpose.