The company's purpose is to operate beauty salons, provide services and consulting in the fields of beauty and wellness, as well as import, export and trade cosmetics, beauty and care products, pharmaceutical and dietary products, chemical raw materials and medical products, as well as equipment necessary for the operation of its business. The company may open branches in Switzerland and abroad, invest in other companies in Switzerland and abroad, acquire similar or related companies or merge with such companies and enter into all transactions and contracts suitable to promote the purpose of the company or that are directly or indirectly related to it. It may acquire, manage, encumber and sell real estate, intellectual property rights and licenses of all kinds.