The purpose of the company is to provide services in the field of advertising and graphics, operate websites, and publish and distribute publishing objects. The company may also acquire, manage and sell real estate, as well as acquire, manage and sell copyrights, patents and licenses of all kinds, and conduct all business that is suitable to promote the purpose of the company. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or establish similar or related companies.