The acquisition, administration and management of direct or indirect participations in all types of companies in Switzerland and abroad, (it being specified that if real estate assets are held through participations located in Switzerland, they can only have an exclusively commercial use), holding of trademarks and management of the corresponding rights. The company may also carry out all operations that relate directly or indirectly to its purpose and that promote or facilitate its development. The company may establish branches and subsidiaries. The company may also act occasionally as a consultant for business consulting missions, management consulting missions and matchmaking with business partners.