The company's purpose is to buy and sell, import and export, repair and maintain, as well as restore motorcycles, cars, mopeds, bicycles, caravans, and mobile homes, and to perform locksmith and assembly work, painting and bodywork. The manufacture and construction of vehicles, in particular motorcycles. Organization of motorcycle and racing track training, motorcycle driving courses on the racing track, and promotion of young talent. Organization and implementation of events, marketing, and sponsorship. Provision of administrative services. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, acquire, manage, and sell real estate, and enter into any business and conclude any contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it.