The company's purpose is to produce and provide services of all kinds in the field of media and multimedia communication. Consulting and creation of advertising concepts, various marketing and communication activities, as well as the conception, organization and implementation of cultural and commercial productions and events. Management of gastronomic establishments. Production, trade and distribution of products of all kinds. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.