The operation of various public establishments, in particular the operation of hairdressing salons, beauty salons, manicure and makeup studios, restaurants, bars, tea rooms and billiard halls. The company also aims to provide education in these fields as well as import-export and trade of all types of products, in particular cosmetics and food products and billiard accessories. Furthermore, the company may engage in any other activity that has a direct or indirect connection with these purposes; it may in particular establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose, or merge with such companies, carry out all operations and conclude all contracts that are suitable for developing and expanding its purpose or are directly or indirectly related to it.